Rationale: Summer means road trips, heat, and heavy driving your car needs as much prep as your summer body. Toyota encourages drivers to check essential parts like brakes, fluids, and tires to ensure safety and peak performance.

Narrative: The visual turns car maintenance into a playful metaphor: brakes and other components form the illusion of ABS on the sand, echoing the “getting beach-ready” theme. Just like we prepare our bodies for summer, Toyota helps you prepare your car safe, reliable, and ready for the season’s adventures.