We pitched for the portfolio of NFPC, covering four distinct brands; Lacnor, Oasis, Blu, and LabanUp, each with unique audiences, market challenges, and brand objectives.
Our approach combined insights-driven strategy with innovative, tailored ideas, showcasing how each brand could stand out while contributing to a unified portfolio vision.
The pitch resonated strongly with the client, and in a rare achievement, all four brands were approved from the very first round, demonstrating both the strength of our creative thinking and the clarity of our strategic direction.